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Hello, I'm Nehaa 👋🏻

With 10 years in product design, I love turning challenges into smart, user-focused solutions with intuitive and delightful experiences. Right now, I’m leading design for the e-commerce category at Tata Neu, a super app launched by Tata Digital in 2022, shaping seamless journeys that make an impact.

My principles
My principles
Work
See my latest work
Web strategy Thumbnail

November 2024

Web strategy

Conducted UX research and established web design guidelines for Tata Neu’s desktop experience.

User reasearch

Tata Shop Share Smile Thumbnail

October 2023 - July 2024

Tata Shop Share Smile

Migrated Tata ShopShare Smile’s web experience to Tata Neu by reimagining it as a seamless native app experience.

User reasearch | User experience

Sometimes I write
Flex Your Discipline: How working out and design are the same thing Image

Flex Your Discipline: How working out and design are the same thing 💪🏻

By Nehaa Sengupta

Design Diaries: Inside the Thrills and Trials of Design Testing Image

Design Diaries: Inside the Thrills and Trials of Design Testing

By Nehaa Sengupta

Kyoorious Design Yatra 2018 Image

Kyoorious Design Yatra 2018

By Nehaa Sengupta

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